Saturday, June 12, 2010
Friday, June 11, 2010
Thursday, June 10, 2010
I work for Summit City Radio.
I've been here since April 2003, which makes me the one of the most senior staff in this building on Lower Huntington Road.
There are 4 people who work on the air at ROCK 104 that have been here longer than me: Doc West, Leslie Stone, JJ Fabini and Jason Lee.
Having started in radio in high school, I've been on the air, in advertising sales, in management for more than 20 of the past 30 years.
At Summit City Radio, our stations include WGL-AM 1250, The River; WGL-FM, V-102.9; WXKE-FM 103.9, ROCK 104; and WNHT-FM, WILD 96.3.
But this is not about me. It's about what is about to occur Monday.
First of all, it is true, Pat White is returning to the local radio airwaves.
He will be hosting mornings from 6am to 9am on WGL 1250 AM.
That's just up the dial from where he has been for the past dozen plus years on WOWO in the afternoon.
Pat has had a great run on the radio and when he was released from WOWO, we knew that there was still an audience for him.
As Pat says, we don't care if you agree or disagree with him, just listen and call in.
His new phone number will be 969-1250.
Give us a few days to work out some of the bugs and get things rolling smoothly.
And here's some behind the scene info for you too:
Aishah Hasnie used to do news for WOWO with Pat White until she took a job with WANE-TV.
She was given able to get a preview interview at Pat's home last week and they ended up with the scoop on television.
Here's the story from WANE-TV:
The first mention actually came from Kevin Leininger of the News-Sentinel. I first saw it online Tuesday morning.
Here's his latest story:
Pat White says he takes no satisfaction in the fact that, starting Monday, he'll be going head-to-head with the popular morning show of the radio station that fired him in April after 14 years.
But that doesn't mean he's not looking forward to the competition – and a return to his talk-show roots. “In this business, if you haven't been fired yet, you will be,” said White, who was one of the rotating hosts of WGL-AM's “Windows” program before joining WOWO, 1190-AM.
That station replaced him with Pat Miller as host in the slot from 3 to 6 p.m., saying the change would make the show more compatible with other more-political WOWO fixtures, including Rush Limbaugh.
“There's no revenge here. Just the luck of the Lord,” White added. White said his new 6-9 a.m. show on WGL, 1250-AM, will be similar to his sometimes “bombastic” WOWO broadcast – which focused on local news and opinions – but will have to meet the unique needs of morning listeners, such as reporting weather-related school closings.
That has long been WOWO's niche, but White said he's confident his show will do well against the show hosted by WOWO's Charly Butcher, which features regular segments of news, weather and sports, interspersed with short interviews but few listener calls.
With its performance-based incentives, White said his contract would be worth about what he was making at WOWO. He said WGL contacted him just two weeks after he'd left WOWO. He also considered hosting a show for a Bluffton-based FM station.
White said many of his old WOWO advertisers have agreed to sponsor his new show, and he expects to help WGL close the competitive gap with the station that has for years been the undisputed leader in local talk radio.
Even if that means getting up much earlier than he's used to. “I get up early anyway. I'm a light sleeper,” he said.
And Dan Turkette was the first blogger to let people know via http://www.fortwaynenews.com/
At Summit City Radio, we are a non-political organization. I work with people who have all kinds of viewpoints and lean left, lean right, or don't care either way.
We are in business to serve our listeners with entertainment and information.
We are also in business to make money for our employees.
And we are in business to make money for our advertisers.
We do that by selling advertising on our four radio stations, their websites, and the events we are a part of.
Our hope and desire is that our listeners will spend their money with our advertisers when they need or want the goods and services offered by them.
It keeps the music playing, the conversations talking, and the lights on.
Everyone in this building is dedicated to seeing Fort Wayne grow and thrive, so we work our tails off to support our town.
And while I'm at it, if you want info on advertising, contact me: Scott @ ScLoHo.net
Wednesday, June 09, 2010
But like Abe Lincoln. Although there are several things you don't want to do that Abe did, like live in a log cabin, wear a top hat, or get shot at the theater, the beard was kind of cool.
DLM has some other ideas:
Posted: 24 May 2010 06:33 AM PDT
Abraham Lincoln was the 16th President of the United States. He served from March 1861 until his assassination in April 1865. Lincoln successfully led the United States through its darkest hour … the American Civil War. In the end, Lincoln was able to preserve the Union and end slavery.
Prior to his election in 1860, as the first U.S. Republican president, Lincoln was a country lawyer, an Illinois state legislator, a member of the United States House of Representatives, and an unsuccessful candidate for the U.S. Senate twice.
Concerning slavery, Lincoln was forthright and open in his opposition to the expansion of slavery. This attitude earned him the Republican nomination in 1860; later that year he was elected president.
During his time in office he introduced measures that resulted in the abolition of slavery, including the issuance of the Emancipation Proclamation in 1863 and the passing of the 13th Amendment to the U.S. Constitution.
Just six days after a large-scale surrender of the Confederate forces (under General Robert E. Lee), Lincoln became the first American president to be assassinated.
Lincoln is considered by scholars to be one of the greatest U.S. presidents to ever take office.
7 Must-Read Life Lessons from Abraham Lincoln:
- Prepare for Success
“Give me six hours to chop down a tree, and I will spend the first four hours sharpening the axe.”
Before you can succeed, you must prepare. When Lincoln was an unknown attorney in the backwoods of Illinois he was preparing for success, when Lincoln became an Illinois State Senator, he was preparing for success, and even when he lost the election for the U.S. senate twice, he was preparing for success. What are you doing in preparation for success? Lincoln said, “I will prepare and some day my chance will come.”
“Things may come to those who wait, but only the things left by those who hustle.”
You can’t stroll to a goal, you must hustle; you must move quickly in order to gain the momentum necessary to break free from the gravitational pull of the commonplace. The best things in life come to those who hustle. Are you hustling?
- Remember That Greatness is Possible
“That some achieve great success, is proof to all that others can achieve it as well.”
If someone else can succeed in the business that you’re in, that is proof that you can succeed as well. If someone else can become rich in the state that you’re in, that is proof that you become rich as well. You have all that the greatest of men have had: a mind, and a will. Don’t make excuses, if someone else can do it, so can you… And who knows? You may be able to do it faster and better; never underestimate you abilities.
- Become Worthy of a Good Reputation
“Reputation is like fine china, once broken it's very hard to repair.”
Work to be, the way you want to be perceived. Don’t try to look good, be good. A good name is more valuable than fine gold and “choice” rubies.
Practice becoming honorable.
You can be just as honest, have just as much integrity, walk in just as much humility, and possess just as much discipline as the greatest men who have ever lived.
- Make the Years Count
“And in the end, it's not the years in your life that count. It's the life in your years.”
Lincoln didn’t live to a very old age, but the “life in his years” made a profound impact on the world. Are you making your years count? Are you changing the world? You’re capable of it; if you’re able to read and understand these words, then you have the ability to make a profound impact, and that’s not just meaningless rhetoric, it’s a very real reality, but will you grasp it, will you believe it and make it “your” reality.
- See the Brighter Side of Things
“We can complain because rose bushes have thorns, or rejoice because thorn bushes have roses.”
If you look for something to complain about, you will certainly find it! There’s “always” an opportunity to be “offended!” Don’t take these opportunities; they “never” lead to anything positive. Learn to see the roses in life; life is filled with roses, if you’ll take the time to see them.
- Constantly Improve
“The way for a young man to rise is to improve himself in every way he can…”
If you improve everyday, imagine the improvements you could make over the course of 20 years. You could become successful “in-just-about” any field in 20 years. You can make a significant impact on the world in 20 years! Remember, slow and steady wins the race; Rome was not built in a day. Work to get a little better everyday, and it time, you will accomplish your dreams.
Tuesday, June 08, 2010
Are you LinkedIn?
I'm On LinkedIn...Now What?
Are you new to this professional social network?
LinkedIn (www.linkedin.com) is the world's largest professional networking website. Here are some tips from Chris Brogan, President of New Marketing Labs, an Internet marketing agency, on how to get the most out of it.
People still use the status update in LinkedIn. Here's what NOT to do: link Twitter to it. People don't really want to read "@dogguy -- Lol me too" on LinkedIn. Instead, craft business updates for business people over there.
Link in Your Blog and Slideshare
At the very least, import your blog and your SlideShare (www.slideshare.net) accounts in there. And for extra bonus material, make one of the slideshare decks that you share something that's both useful content and a lead generator for your business.
Join Some Groups
Don't immediately make a group. Join a few. There are some great groups in there.
If you read questions and answer ones that relate to your business, you can get some business. You might also ask questions in such a way that your company/product/whatever is the answer to the question.
I'll connect with anyone. I don't see much in the way of negativity to connecting via the service. I think that by my connecting with people, I'm opening up potential networks so that people can see and reach out to more like-minded people. I do sometimes turn down connection forwarding requests, because I have some very high profile connections who might not feel the way I do. But for the most part, I can't see anything wrong with making the offer.
But Recommend Only People You Can Vouch For
Here's the gold of LinkedIn. The reputation engine inside the referral system is where I think LinkedIn's biggest untapped value hides. Only write recommendations for people you can vouch for in a professional way.
Schedule Some Time
Go in there and look around for about 20-30 minutes every week to start. See what you see. Are there opportunities in there? Download your contacts as a spreadsheet and pore through them every now and again. See someone you should connect with? See someone you haven't talked with in a while? Drop them a line. That's the real meat of this. You can do lots once you get into a few really simple habits. But it requires you to schedule the time and go through with it.
If you want to risk it a bit, invite people to join you on LinkedIn. And once you're in THERE, is there somewhere you want to invite people that's off-site? Now you're thinking.
Source: Online Marketing Connect (05/24/10)
Monday, June 07, 2010
6 months ago, I turned 50.
All of a sudden I have all kinds of offers coming my direction because I'm a "Senior".
No, I'm not.
AARP wants me to join.
Numerous retirement homes want me to move in.
My wife who is a couple years older than me takes advantage of the "Senior Coffee" at McDonalds, which is 1/2 price. She's smart. And cute too.
What kicked off this little rant is yesterday, I got a newsletter in my email directed to the Seniors 50+.
Hey, I'm not a Senior Citizen!
A friend of mine who is also 50 has an 11 year old daughter. He's getting the same crap in his mail too.
Being in the advertising and marketing business, I understand that we used to think that seniors were old, wrinkly and retired. I recall my own parents being in their 50's when I was in my 20's but I never thought of them as being old and a senior citizen.
Now I'll admit that one of my business cards says Senior Account Executive, but that's because I've been there, successfully, longer than anyone else. (Currently in my 8th year under the same roof).
But if you see my wife and I at the movies, we order the kids meal. It comes with Popcorn, Drink and a packet of gummy bears.
And you can shove your Senior status in your Depends!
Sunday, June 06, 2010
I had three copies of Seth Godin's book, but I gave two away.
You should read it.
Everyone should read it.
There will be a meetup of Fort Wayne area Linchpins June 14th. Click here for details.
Here's more on the subject from Seth:
A newspaper asked me the following, which practically set my hair on fire:
What inherent traits would make it easier for someone to becoming a linchpin? Surely not everyone can be a linchpin?
Why not? How dare anyone say that some people aren't somehow qualified to bring emotional labor to their work, somehow aren't genetically or culturally endowed with the seeds or instincts or desires to invent new techniques or ideas, or aren't chosen to connect with other human beings in a way that changes them for the better?
Perhaps we need people to sweep the floor or clean the deep fryer. But it doesn't have to be you...
Some people want to tell you that your DNA isn't right, or you're not from the right family or neighborhood. I think that's wrongheaded.
Bob Marley grew up in one of the poorest villages in the world. Sir Richard Branson has dyslexia that makes it difficult for him to read. Hugh Masakela grew up in Witbank, a coal mining town. It's not just musicians and entrepreneurs, of course. The Internet makes it possible for a programmer in Russia or a commentator in South Africa to have an impact on a large group of people as well.
We've been culturally brainwashed to believe that the factory approach (average products for average people, compliance, focus on speed and cost) is the one and only way. It's not.
We make a difference to other people when we give gifts to them, when we bring emotional labor to the table and do work that matters. It's hard for me to imagine that this is only available to a few. Yes, the cards are unfairly stacked against too many people. Yes, there's too many barriers and not enough support. But no, your ability to create and contribute isn't determined at birth. It's a choice.