Besides me and you? Look:
They Blog, Therefore They Are Bloggers are younger than the general population, and higher percentages are Hispanic and African American. More Democrats than Republicans are blogging but Libertarians are No. 1. Bloggers are also more likely to give advice.
So how does their use of new media compare with the general population?
| Bloggers | Adults | |
|---|---|---|
| Cell phone | 93.0%> | 87.5% |
| Instant messaging | 75.3%> | 49.3% |
| Download/ access video/ TV content | 72.2%> | 45.0% |
| Video gaming | 66.9%> | 47.5% |
| Text messaging | 65.5%> | 45.2% |
Source: BIGresearch
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